Company vs Corporation What Are The Differences: Overview


Corporate strategy is about growth and resource allocation, while a business strategy is about competition and winning in the market. One of the main aspects of a successful business strategy is managing customer expectations and providing an exceptional experience. Research shows that roughly three of four customers consider customer experience a critical element in their buying decisions. Understand what your customers want and need from your company, and communicate this effectively to them. A business strategy is an action plan used to accomplish your business goals.

Confused about business plan vs. corporate strategy, and whether you need them both? Most businesses begin as basic companies before eventually developing into a specific type of company or growing into a corporation. A corporation is owned by its shareholders whereas a company can be owned either by the business owner in full , several individuals , or others . Let’s look at a quick summary of the key differences between a corporate entity and a company.

These methods will help you increase your company’s size without having to make significant changes to your operations. This can help you maintain control over your company and avoid any potential problems resulting from rapid growth. One way to manage customer expectations is by setting clear and achievable goals for your company. This will help your customers know what to expect from you, and it will also help you stay focused on what is important. Building a customer base takes time and effort, so don’t get discouraged if things don’t happen overnight. Keep at it and be consistent in your efforts, and you’ll see results over time.

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The appoints officers — such as the CEO, CTO and CMO — to run the organization on a day-to-day basis. All three types of partnerships are pass-through entities in which owners report their share of business income and losses on their personal tax returns. Instead, co-owners report their share of the business’s income and losses on their personal tax returns and pay their personal income tax rate. To maintain this liability protection, both corporations and LLCs should always keep business and personal finances separate.

Whichever you choose, either will offer plenty of advantages such as liability protection, a formal operating structure, and added credibility for your newfound company. Most states require the owners to file articles of incorporation with the state and then issue stock to the company’s shareholders. The corporate strategy of a company is usually set at the top level by the company’s executives.

In any case, their shareholders, as owners of the corporation, do not accept responsibility for it beyond the potential loss of their investment in it. The vast majority of corporations have a goal of returning a profit for their shareholders. However, some corporations, such as charities or fraternal organizations, are nonprofit or not-for-profit. Almost all large businesses are corporations, including Microsoft Corp., the Coca-Cola Co., and Toyota Motor Corp. Some corporations do business under their names and also under separate business names, such as Alphabet Inc., which famously does business as Google.

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It’s focused on creating a competitive advantage and generating growth in a specific market or segment. Corporate strategy focuses on the entire organization, while a business strategy focuses on a specific business unit or product line. Corporate strategy pursues long-term goals, while a business strategy concentrates on shorter-term initiatives.


Co-owners in an LLP are not personally responsible for the business’s debts. Depending on the kind of products/services a company provides or the industry it is in, its corporate structure can look very different from that of other businesses. Therefore, it is essential for the FP&A analyst to work closely with different business units in the company to understand their responsibilities and areas of expertise.

Corporate and Business Unit Strategy

It has continued to exist despite one of its co-founders, Steve Jobs, passing away. Raising money has a lot to do with what type of business structure you choose. If you have your own savings or plan to raise money through business loans, then any business structure will work.


A corporation is created when it is incorporated by a group of shareholders who share ownership of the corporation, represented by their holding of stock shares, and pursue a common goal. Corporate strategy is a company’s overall direction to grow its business and compete in its chosen markets. It involves decisions about which businesses or product lines to pursue, how to enter new markets, how to allocate resources across the organization, and how much risk to take on.

The elected members to the board of directors owe a duty of care to the shareholders, and they must act in the best interests of the shareholders and the corporation. Business development is more closely related to sales because partnerships with external businesses drive more sales among consumers. Business development is closely related to sales because partnerships increase value for customers and inspire them to make purchases.


hiring process steps for 2021 of incorporation, corporate bylaws, shareholder agreement, stock certificates, IRS Form 2553. Articles of incorporation, corporate bylaws, shareholder agreement, stock certificates. Divisional structure is geographical structure, where regional divisions are built to provide products or services to specific locations.

They are different in that business dev is external relationships, and corporate dev is external growth through internal changes. While corporate dev involves finance, it does not directly increase sales as financial transactions include acquisitions and mergers and hiring new staff. An example of internal corporate restructuring can be combining two senior positions that are closely related. An external growth example is a larger company acquiring a smaller company that offers something beneficial to its offerings, like PayPal acquiring Venmo, a money sending service meant for friends and family.

Full expensing allows companies to write off the cost of investment in one go. “In view thereof, the public is hereby advised not to invest or to stop investing in the investment scheme being offered by both companies, and its representatives,” it said. All users of our online services are subject to our Privacy Statement and agree to be bound by the Terms of Service. Some issuers also require companies to have a minimum of 15 employee cardholders, for example. Networks affiliated with Sinclair Broadcast Group, filed for bankruptcy.

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It is not intended to provide legal advice or opinions of any kind. A company can be operated by one single person , several people , or as a separate business entity . We refer to a company when we are referring to a group of individuals or people taking entrepreneurial steps to sell goods or services in a coordinated and somewhat structured way.


Both types of businesses must maintain a registered agent and update the agent information on file with the state as necessary. Most states require LLCs and corporations to file an annual report or franchise tax reports to maintain an active status. The annual report form will ask you to ensure you have updated information pertaining to your business and you will have to pay a filing fee.

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